Paid ads, CRO, and clear growth decisions

Shopify Growth Partner for Small & Scaling Brands

We help founder-led NZ Shopify brands turn traffic into predictable, profitable growth.
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Meta + Google Ads

Shopify-first, eCommerce only

Hands-on founder-led support

Traffic’s not the problem

When growth feels messy, inconsistent, or harder than it should be, it’s usually because:

Mobile visitors hesitate instead of buying
The offer isn’t clear straight away
Ads bring interest, not intent
Trust drops at key moments (especially checkout)
Decisions are made on ROAS, not real profit

Spending more doesn’t fix this.
It just shows the cracks sooner.

What Makes Us Different

Humble is not a full-service agency. We don’t sell isolated services or inflate retainers.

We work as a hands-on growth partner, focusing only on the constraint holding revenue back right now.

Sometimes that’s ads.
Sometimes it’s the store. Often it’s both.

The goal isn’t activity. The goal is profit clarity.

The Humble Growth System™

1. Diagnose

We review your ads, store, offer, and numbers to find the real bottleneck.

2. Fix the Leak

Before scaling, we improve conversion, clarity, and trust where it matters most.

3. Scale With Control

Only when the system is stable do we increase spend - profit first, always.

How We Support Growth

Shopify CRO & Store Optimisation

  • Conversion-focused product pages
  • Mobile UX improvements
  • Cart & checkout optimisation
  • Bundles, subscriptions & AOV lifts

Paid Ads (Meta + Google)

  • Meta Ads (Facebook & Instagram)
  • Google Search, Shopping & PMax
  • Controlled testing before scaling
  • Reporting focused on revenue, not vanity metrics

Retention & Revenue Multipliers

  • Email & SMS flows
  • Post-purchase optimisation
  • Upsells & repeat purchase strategy

Brand & Website Direction

  • Messaging clarity
  • Visual hierarchy
  • Trust & authority signals
  • Everything ties back to one outcome:
    sustainable, profitable growth.

Who Humble Is For

  • You run a Shopify store
  • You’re doing $5k–$250k/month
  • You want steady, controlled growth
  • You prefer clarity over hype
  • You want one accountable partner

Who It’s Not For

  • You want “ads turned on” only
  • You’re chasing cheap traffic
  • You’re not ready to improve conversion
  • You want a big agency with juniors

Pricing & Engagement

Growth partnership - not hourly work or agency retainers.

Final scope depends on where your growth bottleneck is for eg. ads, conversion, store optimisation, or retention.

This usually replaces the need for:
• A paid ads freelancer
• A CRO or Shopify contractor
• A web designer on retainer
• Disconnected marketing support

Instead, you get one accountable growth partner.

Why Choose Humble

  • Shopify & eCommerce focused
  • NZ-based, NZ & AU market understanding
  • One hands-on growth partner
  • No bloated retainers
  • No long contracts
  • Calm, practical execution

    We don’t promise overnight wins.
    We build systems that compound.

Real Results from NZ Brands

“It genuinely feels like they care about our business and results.”

Sharni W
Owner · NZ Tack Saddlery Co

“Humble has been fantastic to work with. They’ve been managing our Meta ads for around six months now, and we’ve seen a strong return on investment. Communication has been clear, strategies are well considered, and it genuinely feels like they care about our business and results. Highly recommend.”

“They nailed the ad copy and imagery straight off the bat.”

Cam Mckay
Owner · Point South NZ

“Great experience so far. Humble Digital has been fast and efficient and is already getting results. They also nailed the ad copy and imagery straight off the bat.”

“We’re seeing more consistent results and feel clearer about what’s driving them.”

Charity
Owner · Carson & Co

“Since working with Humble, our ads and website feel more joined up. Changes are made with a clear reason behind them, and we’re seeing steadier results rather than spikes and drops.

“We’ve seen an increase in sales, and things feel a lot more consistent.”

Pal
Owner · Pals Skin Lab

“Since working with Humble, our ads and website feel much more aligned. We’ve seen an increase in sales, but more importantly, results feel steadier and less unpredictable.

Let’s Talk Growth

Tell us a bit about your business and what you’re trying to improve. We’ll come back with honest advice - even if we’re not the right fit.